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How to configure Mailchimp on your Jumpseller store

Mailchimp is one of the world’s best-known marketing automation platforms and email marketing service.

With this platform, you will be able to create subscriber lists and manage your email marketing campaigns to boost your online sales.

It has an initial plan (free) that allows you to send 10,000 emails per month with a limit of 2000 emails per day and includes up to 2000 registered customers.

If that limit is reached, you can purchase one of their plans according to your particular needs.

With Jumpseller, some themes already come with a pre-integrated subscription form. To make it work, just follow the guide that we present below.

Mailchimp Logo

How to configure the mailchimp newsletter form that comes with your store design theme

Before you start, make sure you have finished the registration steps on Mailchimp.

All the Jumpseller design themes come with and support a Mailchimp form. However, some of them have a more complete newsletter subscription form (name and email instead of only asking for email), namely:

To configure it, you need to extract a piece of code that Mailchimp will give you, by following these steps:

  1. Once you are in your Mailchimp account, go to the option Create (pencil icon) and in the pop-up window, select Signup Forms > Embedded Form from the list.

    embedded form mailchimp

    embedded form first part mailchimp

  2. On the next screen, make sure to select Condensed, where you can customise the form to your liking.

    embedded form second part mailchimp

  3. In the section that says Copy/paste onto your site, copy and paste all that code to a Word document or notepad. Then, on the Word document where you pasted all the code, delete everything except what you see underlined in red in the image below. IMPORTANT: Make sure you don’t have any extra characters and do not include the quotes.

    embedded form third part mailchimp

    In this example, the text that should remain based on the image above is:

    mailchimp paste code

    Example of pasting the code into a Word document.

    mailchimp delete code

    Example of the code that should remain after deleting everything except what was underlined on the 1º image.

  4. Then, go to your store and in your Admin Panel > Theme Options > Footer, paste the code (in this example, the text that should remain based on the image above is: into Mailchimp Newsletter Form Url and click on Save. Now it is configured.

    add mailchimp code

How to add a newsletter registration pop-up form to your store

Before you start, make sure you have finished the registration steps on Mailchimp.

  1. Connect to your Mailchimp account and in the Dashboard section, select Integrations > Custom Website integration custom website

  2. Scroll down and enter the URL of your store, select the audience/list to which you want the contacts to be added and click Get Code Custom website code

  3. Copy all the code generated by Mailchimp. You will place it in your store in the box you find in your Administration Panel > Theme Options > Other Options > Embed code at the end of head and click Save integration mailchimp newsletter

  4. Go back to Mailchimp and click Check Connection. If you placed the code correctly, you will see the success message. integration mailchimp newsletter

    integration successfull

You are now ready to create a pop-up form for your store!

Pop-up registration forms help you connect with the people who visit your website.

Use the pop-up form editor to quickly design a pop-up form and customize it with a special offer or discount so, you can increase your audience and sales.

The pop-up form editor is where you customize that form. To access the editor, follow these steps:

  1. Once you have your account, go to the Create (pencil icon) and in the pop-up window, select Signup Forms > Pop-up form > and the audience to which you want to add the customers who are registering and click Begin

    select audience popup form

  2. Then, you can customize the look of your pop-up form as you want.

  3. Finally, remember to enable the form so that it is visible in your store by clicking on edit and then, toggling the switch . If everything is well connected, you will see the domain of your store at the top and the connection icon in green. enabled-popUp

Important: Please note that Mailchimp stores a cookie for one year to prevent a pop-up from being seen repeatedly after closing or completing it. If you are going to test the pop-up window in your store, you may need to delete the cookies from your browser, use a different browser or open an incognito window of the browser to be able to view it several times, especially if you make changes in it and want to view them directly in your store.

Import customers from your Jumpseller store using the Mailchimp App

The Mailchimp app works to improve the way you manage your customer lists.

It will allow you to synchronize the contact information of your Jumpseller customers in a Mailchimp list, and in this way, all the customers who buy from your store will be at your fingertips to execute email marketing strategies.

This application can be found in the application gallery of your store, in the Administration Panel > Applications.


  1. Subscribe to Mailchimp. If you are already subscribed, just login on the platform.

  2. You will need an API key to connect your Mailchimp account to your online store on Jumpseller. To get your API key, click here.

  3. Next, click on “Create a key”, and once it is generated, copy it as seen below:

    mailchimp api key

  4. Go to your admin panel in Jumpseller > Apps > Mailchimp and click Install App > Yes, Authorize

  5. Paste the API key (in this example it’s: 91c86aba8970379439c9bbb3e6848d77-us5 ) into the Mailchimp API key field, as seen in the following image:

    mailchimp paste api key

    If the API key was verified successfully, you will be able to choose the Mailchimp list that you want your store customers to be part of. However, if the API key is incorrect, it will not allow you to select a list or check the boxes.

Important: If the API key does not work and you are sure it is correct, the problem could be related to an ad blocker or some pop-up blocker in your browser. In that case, please disable it, otherwise it may not work properly.

There are two optional check boxes you can select:

Send double opt-in confirmation: If this box is checked, emails will be sent to all customers to confirm if they want to subscribe. The message will be sent with the phrase: “Do you confirm that you want to subscribe to this Mailchimp list?”.

Unsubscribe: If this box is checked, all clients who do not accept email marketing will be eliminated from the subscription list.

After you click on Import Customers to Mailchimp you should see a success message like this one:

mailchimp app success

Frequently asked questions

Will the app be available for my plan?

Yes, this app will be available for all our plans, even though, if you have plans BASIC or PLUS, you won’t be able to see the customers who subscribe and their information/details in your Jumpseller admin panel.

To overcome this limitation you can also subscribe to the PRO or PREMIUM plans.

Does the app export abandoned orders to Mailchimp?

Abandoned orders will be exported to Mailchimp. However, you will only be able to use them for abandonment campaigns, not for other ecommerce tools. Learn more about create abandoned cart recovery campaigns.

Is it possible to export clients with labels to classify / categorize contacts

No, this is not possible with the app at this time.

Can I segment my audience by Country or Region?

Yes, you will be able to segment by any text included in the Shipping Addresses given by the clients.

How can I clean my contact list?

If you have any questions, please do not hesitate to contact us.

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