Promotions are a very important asset to any online store owner. They can help you get more sales, increase brand awareness, find new customers and bring back old customers.

At Jumpseller you have the option to set up promotions according to your wishes in a simple and effective manner. Promotions are available to all customers with plan Pro or higher.

How to create a promotion

In this article, we take you through the steps of setting up a promotion for your online store.

  1. First step is to go the admin page and click on Promotions on the left sidebar. Once you arrive on the following page, click on Add New Promotion. Promotions

  2. On the promotions page, the first thing you have to do is enter the Name of the promotion.

  3. You can select the quantity of discount you would like to give in terms of a percentage or a fixed amount in your store’s main currency. discount

  4. Next you have to choose to which amount the discount will apply. You have the following three options:

    • Total Amount - Total amount on the customer's cart (Subtotal + Shipping + Taxes).
      type-of-promotion
    • Shipping - Total Shipping costs. With this option, you can further select the countries or regions to which the discount will apply.
      shipping-preferences
    • Selected products - All products in a specific category or a defined set of products.
      In this case the promotion will show on the product and category pages instead of only on the cart.
      product-preferences
  5. You can set a minimum quantity to enable the discount. If the requirement is not met, the promotion will not apply. This minimum can be set either by:

    • Amount - Minimum amount that needs to be bought, defined in the store currency. The price does not include the shipping cost or other cumulative discounts.
    • Items - Minimum number of items that need to be added of one product.
      This requirements refers to the number of items of the same product and not the total amount of products in the shopping cart. For example, if you limit the discount to "3 items" it must be 3 of the same product. The discount will not work if you have 3 different products in the shopping cart.
      quantity
  6. Choose the customers whom the promotion applies to. The three options are:

    • Everyone - Default option. Available to all customers.
    • Logged in Customers - The promotion is visible to all users that are logged in.
    • Customers from selected Catagories - The promotion is visible to all users from a specific customer category that are logged in.
  7. You can define a limit for the Promotion. You can have it:

    • Forever - Default option. Always available.
    • Dates - Schedule the promotion between two dates.
    • Uses - Define the maximum number of uses. When the limit is reached the promotion is disabled.

    time-limit

  8. The promotion can be set as a coupon code. This means that the customers will be required to enter the coupon code on the Cart Page to earn the discount.

    coupon

  9. You make the discount cumulative. This means that this promotions can accumulate with other promotions, to create a bigger discount for the user.

    In case you have several promotions that can apply to the user, the system will choose the promotion, or group of promotions (if they are accumulative), that are more benefitial to the customer.

  10. Once you are finished, click on the Save button and go back to the promotions page, you will see the created promotion there. sample-promotion

  11. To create similar promotions, you have the option to duplicate, which clones the promotion so you don't need to configure it all again.

Limitations

  • You can not make promotions and discounts such as "2x1" or "discounted 2nd product". For example, the customer buys one product and get a second for free or at a discounted value.

  • You can not make promotions and discounts for a specific payment method. The discount is not affected by the payment method you choose. For example, order and pay with any credit card or specific means of payment shipping can not be applied.


FAQ

  1. How is the Total amount of an Order calculated?

    Promotions, Shipping and Taxes are heavily related. The following article explains the relationship between them.

    An Order might present the following values:

    • Order Subtotal: represents the sum of all Order Products subtotal.
    • Order Shipping: represents the Shipping Taxes charged for this Order.
    • Order Taxes: represents the Country Taxes charged for this Order.
    • Order Discount: represents amount of money discounted via Promotions associated to the Order. It's a negative value.
    • Order Total: sums all the above items (total = subtotal + tax + shipping - discount).

    The calculations are applied by this order. Promotions are calculated with the Order Subtotal, Shipping and Tax amounts (avoiding a circular reference).

    A Promotion can be applied to:
    - Order Total: the total amount of the Order calculated above.
    - Order Shipping Amount: only the Shipping Amount of the Order.
    - Categories / Products: to specific Products (before they are checked-out).

  2. I have a Promotion applied to certain Products (5% discount) and want to offer free shipping for Orders above 50USD. Is the Shipping Amount taking in consideration my Promotions?

    Yes. For example, if your store has:

    • Product 1 = 10 USD
    • Product 2 = 20 USD
    • Promotion A - 5% discount on Product 1 & Product 2
    • Promotion B - 100% discount on Shipping
    • Flat Shipping Rate of 10 USD.

    and you have a Cart with:
    - 1 x Product 1 (10USD) = 9.5 USD (with discount)
    - 2 x Product 2 (20USD) = 38 USD (with discount)

    the Order Total will be 47.5 USD and the Shipping will be 10 USD.

    if you have a Cart with:
    - 2 x Product 1 (10USD) = 19 USD (with discount)
    - 2 x Product 2 (20USD) = 38 USD (with discount)

    the Order Total will be 57 USD and the Shipping will be 0 USD (free).

  3. I have a Shipping Rate, applied to the Price of an Order, which is 0 for Orders above 50USD. I also have a Promotion, applied to the Total Amount of an Order. Will they interfere with each other?

    The Shipping value is always calculated before any Promotion.

    It will not take in consideration Promotions on:

    • Order Total.
    • Order Shipping Amount.

    but will take in consideration Promotions on Categories / Products (which are calculated before Checkout).

    If you plan to offer "free" shipping for Orders above a certain amount, consider using the Promotions applied to the Shipping amount.